SINGAPORE’S Park Hotel Group has ventured out of Asia to manage Park Hotel Adelaide, its first hotel in Australia which is scheduled to open in the last quarter of 2018.
Speaking during the hotel management contract signing ceremony between the hotel group and Pirie Investments yesterday, Allen Law, CEO of Park Hotel Group, said: “We have been looking to expand into Australia for a while and this collaboration presents an exciting opportunity for us to do just that.”
Explaining the choice of Adelaide, Law said: “Increased flight connectivity, a strong event calendar, and continued growth of the Chinese and Asian markets would also drive record visitorship.”
Raymond Chia, CEO and chairman of LGB Corporation, which owns Pirie Investments, said: “We are excited about this partnership and confident that with Park Hotel Group’s track record and expertise, the new hotel is well-poised to elevate the standards of quality upscale accommodation in Adelaide.”
The 250-key Park Hotel Adelaide, located a stone’s throw away from the Adelaide railway station and central bus station in the heart of Adelaide’s CBD area, is a 20 minutes’ drive from Adelaide International Airport.
A concept café and bar as well as recreational facilities including a gymnasium and swimming pool will be part of the new property.
Park Hotel Group is also looking to expand the brand into cities like Sydney, Melbourne and Perth, revealed Law. The group currently owns a portfolio comprising 12 properties across five countries, namely Singapore, China, Japan, Indonesia, Hong Kong, and now, Australia.
