Artist rendering of St Regis Langkawi
STARWOOD Hotels & Resorts will add nine new hotels to its portfolio in Malaysia over the next four years, translating to an additional 2,406 keys in the country.
The St Regis brand will make its debut in Malaysia this year with the opening of two luxury properties, The St Regis Langkawi, opening in April, followed by The St Regis Kuala Lumpur in June.
Arokia Das, senior manager at Luxury Tours Malaysia, thinks this will attract high-end travellers. “Nothing states luxury as St Regis does and it is well known for its service and hardware. The brand will make it easier to attract luxury travellers to Malaysia.”
The 208-room St Regis Kuala Lumpur is looking at a 60:40 ratio of FITs and groups/corporates to fills its rooms, said Christopher Chung, regional director sales & marketing, South-east Asia.
Meanwhile, Starwood’s Le Meridien Putrajaya is scheduled to open in June, featuring 350 guestrooms and a combined function space of 3,800m2 made up of 16 flexible meeting rooms.
Hotels scheduled to open next year include W Kuala Lumpur in March; Sheraton Petaling Jaya Hotel in July; and The Westin Desaru Resort in December.
